Day Two of last week's CMW featured panels on a potpouri of subjects. Today we focus on music marketing and the relationship between music and cannabis.
The 41st Canadian Music Week (CMW) kicked off at the Westin Harbour Castle in Toronto last week, with a jam-packed schedule of events and performances. The evenings were filled with some of the brightest new and established Canadian artists, including Charlotte Cardin, Tumble, Fuego, Grace May, Virginia To Vegas, and Badflower. The days were filled with a series of expert panels covering topics from sync licensing to Afrobeats to new release marketing strategies.
While the industry bosses worry about the prospect of music and AI becoming interchangeable terms, many artists don’t shy away from experimenting with the technology. The realm of visual art feels particularly accommodating to artificial intelligence. The Music Void keeps fingers on the pulse while AI-generated videos are still a trend.
The European Union (EU) is proposing a new law to regulate artificial intelligence (AI). The Artificial Intelligence Act (AIA) aims to "strengthen Europe's position as a global hub of excellence in AI from the lab to the market, ensure that AI in Europe respects our values and rules, and harness the potential of AI for industrial use." The AIA could have a significant impact on the music industry.
